From pop to rock to hip-hop, today’s hottest artists will vie for the coveted Moonman award at the“2010 MTV Video Music Awards.“ MTV today announced the nominees with Lady Gaga leading the way with an incredible thirteen nods including “Best Pop Video,” “Best Female Video” and “Best Dance Music Video” for her global chart-topping hit “Bad Romance.” No stranger to breaking records, Gaga can now boast having the most nominations ever in a single VMA as well as being the first female artist nominated for two different videos in the “Video of the Year” category for “Bad Romance” and “Telephone” featuringBeyoncé. Coming off the success of his latest album, Eminem is this year’s most nominated male artist, racking up eight nominations including “Best Male Video,” and “Video of the Year” for “Not Afraid.” VMA newcomer Ke$ha is up for three Moonmen for “Tik Tok” while up and coming rapper B.o.B has an impressive five nominations including in the “Best Hip-Hop” category for “Airplanes” against “Forever” by Drake. Other artists receiving first time VMA nominations are Justin Bieber for “Best New Artist” for his hit single “Baby,” indie favorite Florence + The Machine with five noms for “Dog Days Are Over” and Jason Derulo for “In My Head.”In addition, Jay-Z, Alicia Keys, P!nk, 30 Seconds To Mars, Katy Perry and Usher are also nominated for Moonmen this year. The “2010 MTV Video Music Awards” will air live from Nokia Theater in Los Angeles on Sunday, September 12, 2010 at 9PM (Live ET/Tape delayed PT.) MTV will announce additional performers, presenters and host on a later date.
“I’m so honored for all the little monsters and self-professed freaks of the universe, to have more VMA nominations in a single year than any artist in MTV history. Ironically, I’m even more proud it’s an unlucky number; 13,” said Lady Gaga. “A long time ago the world told me and my little monsters we would never be heard, together we changed the rules. God put me on Earth for 3 reasons: To make loud music, gay videos, and cause a damn raucous. Thank You MTV!”
“Apparently MTV doesn’t care that I have two massive stadium shows on the other side of the country the day after the VMA’s. F me, right?!?!,” said Eminem. “I mean, I’ll be there but don’t expect me to be nice about it.”
Viewers can vote for general VMA categories, including “Best New Artist,” by visiting vma.mtv.com beginning Tuesday, August 3. In addition, text voting for “Best New Artist” is open to all wireless carrier subscribers by texting BNA to 97979. Voting continues through the show, live on September 12. Also, Verizon Wireless subscribers can vote in all categories by texting VMA to 97979.