the official online home of the 84th Academy Awards®, is launching its
award-winning Oscar Digital Experience today with a first look at Billy
Crystal’s return to Oscar’s stage. One of America’s most beloved funny men,
Billy starts the official countdown to the show talking about what the Oscars
mean to him and setting the stage for weeks of extensive coverage on Oscar.com.
The site kicks off with an
interactive timeline and Oscar’s official Blog, which will feature daily
content including red carpet fashion trends from stylists and tips from master
chefs and lifestyle experts on hosting the best Oscar viewing party. Oscar
Buzz, the site’s social media page, will track real-time comments from fans
using #Oscars and #OscarBuzz.
On Oscar Sunday, February 26,
Oscar.com will have live cameras strategically placed everywhere from the red
carpet to backstage and even the Governors Ball, providing the ultimate insider’s
view before, during and after the show. The cameras will broadcast online, as
well as on iPad, iPhone and iPod touch.
“Last year our team set the bar
high in terms of interactive second screen experiences,” said Karin Gilford,
senior vice president, Digital Media, ABC.com. “ This year we are taking the
best of what we learned and are building on it. Beginning today we’ll take
visitors on an unparalleled journey all the way through Oscar Sunday.”
“Oscar.com is for
the movie fan in all of us,” said Christina Kounelias, chief marketing officer,
Academy of Motion Picture Arts and Sciences. “The site not only allows us to
share the latest Oscar news, but also connects fans everywhere with 84 years of
unforgettable Academy moments.”
Straight from the Academy’s
photo and video archives, Oscar.com presents “Oscar History,” an interactive
timeline that includes:
Poitier becomes the first African-American to win the Oscar for Best Actor for :Lilies
of the Field”
Taylor with her Oscar for Best Actress in “Who’s Afraid of Virginia Woolf?”
Muhammad Ali surprises Sylvester Stallone with an
onstage sparring session the night “Rocky” wins Best Picture
Hanks takes home the Academy Award for Best Actor for his role in “Philadelphia.”
Damon and Ben Affleck charm audiences the night they win the Academy Award for
Best Original Screenplay for “Good Will Hunting.”
Hobbits Everywhere… Peter Jackson is accompanied on stage by cast and crew
members of “The Lord of the Rings: The Return of the King” when he accepts the
Academy Award for Best Picture.
On Nominations morning, January
24, Oscar.com welcomes back Internet personality Shira Lazar, who will kick off
the first video installment of “Oscar Buzz” by covering reactions from the
social media world. “My Oscar Picks” will also go live. This interactive
play-along game offers fans a chance to test their Oscar prediction skills. On
Oscar Sunday, users will have the opportunity to play along during the telecast
and predict category winners ahead of the opening of the envelopes.
On January 29, “Oscar Buzz”
kicks off “Oscar Talks,” a four-part video series focusing on the Actor,
Actress, Directing and Best Pictures categories.
Entertainment Weekly’s Dave Karger returns on
February 1 to
Oscar.com with “Nominated…with Dave Karger.” The 10-episode series will
provide the ultimate film buff’s analysis of the Best Picture race.
It’s all glamour and glitz
beginning February 11. “Best Dressed” launches with Rachel Smith, host of “On the
Red Carpet,” doing interviews with stylists, makeup artists and hair stylists,
as well as covering live events, and of course, offering post-show analysis of
Oscar night fashion.
The 84th Academy Awards will be
presented on Sunday, February 26, at the Kodak Theatre at Hollywood and
Highland Center®, and televised live by the ABC Television Network.